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Google AdWords Dayparting: The AdWords Dimension Tab Time Report
This post is the first in our series on Google AdWords reporting via the AdWords dimension tab. Today we’ll cover the AdWords time report. This report is pretty flexible and allows you to slice...
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10 Tips for Creating Content on Facebook That Gets the Thumbs Up
With the recent release of our brand new infographic documenting Facebook's failures, I thought I'd write about how you can make sure that you yourself don't have any Facebook face-plants. Here are 10...
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Google AdWords Conversion Reporting: The AdWords Dimensions Tab Conversion...
This is the second in a series of posts on the Google AdWords Dimensions Tab Reporting Options. In the first post in the series, we covered AdWords Dayparting with the Google AdWords Time Report, and...
View ArticleBrick Marketing Social SEO Guidebook Review
Curious about how social media can benefit your company? Maybe you’ve worked with SEO before, but are unsure how social media affects your ranking.You can learn a lot of valuable information with the...
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SSL Encrypted Search: Google Deals Low Blow to SEOs
Google made a pretty big announcement this week that is pissing a lot of people off – a lot of SEOs, that is. Namely, Google announced it will no longer reveal organic keyword referrals (search...
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AdWords Ad Extensions Guide Bonus: Google AdWords Communication Extensions
Recently we did a series of posts on AdWords Ad Extensions, complete with a quick follow-up on how Google decides to display ad extensions and a closer look at the following extensions:Google AdWords...
View ArticleAdWords Experts Share the Secrets of Their PPC Success, Part 4
This is the fourth in a series of interviews we're conducting with AdWords advertisers who got unusually high scores using our AdWords Performance Grader. We're reaching out to high scorers to find out...
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Bing's Marketing Strategy Includes Comment Spam?
Lately we’ve been getting the occasional spam comment (according to my spam comment taxonomy, they’re mostly of the “full-on-ass-kissing” variety) that looks like a typical spam comment in almost every...
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Win of the Week: Holiday-Appropriate Language Boosts CTR by 66%
With Halloween right around the corner, I thought it would be fun to feature a Halloween contest for the Win of the Week.With that in mind, which ad would you click on if you were looking to get some...
View ArticleGoogle AdWords Dynamic Search Ads (DSAs): What You Should Know
Google rolled out yet another new AdWords feature last week: dynamic search ads.The same day they announced the introduction of dynamic search ads, they also announced that AdWords Express was rolling...
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Free AdWords Ebooks: Download an Informative AdWords Ebook To Boost Your PPC...
Free AdWords EbooksOur Google AdWords ebooks have been created to provide you with an ultimate library of information that will assist you in optimizing every aspect of your AdWords campaigns.We hope...
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Occupy Google Reader: My God, Google, Why Have You Forsaken Us?
It saddens me greatly to write this post. To most people in the world, RSS may be either dead or nonexistent. But for me, and for many people I know (some only virtually), RSS – specifically Google...
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Best of the Month: WordStream's October Highlights
Happy Halloween to all the lovable weirdos and kids-at-heart out there who still celebrate this silly holiday. (Stupid hats? Buckets of candy? What’s not to love?)And check out our top 10 greatest...
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Google AdWords Destination URL Report: How to Use the Destination URL Report...
This is the third installment in our series on AdWords reporting via the dimensions tab. Previously we’ve covered the dimensions tab time report (aka AdWords dayparting) and AdWords conversion...
View ArticleAdWords Experts Share the Secrets of Their PPC Success, Part 5
This is the fifth in a series of interviews we're conducting with AdWords advertisers who got unusually high scores using our AdWords Performance Grader. We're reaching out to high scorers to find out...
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Win of the Week: Strong Offer + Verb = 89% Increase in CTR?
Take a look at the two ads below. If you were looking for CRM software ("CRM" stands for "Customer Relationship Management"), which ad would you click on? Which one jumps out to you? (If you've been...
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Webinar Tomorrow! Things You Can Do NOW to Improve Your Paid Search
We're doing a joint webinar tomorrow with Search Marketing Now. Here are the details:WHAT: Things You Can Do NOW to Improve Your Paid SearchWHEN: Thursday, November 3, 2011 – 1 PM EDT (10 AM PDT)WHO:...
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Google AdWords Demographic Reporting via the Dimensions Tab
This is the fourth installment in our guide to reporting via the Google AdWords dimensions tab. In the first three posts we covered:Google AdWords Dayparting – The AdWords Dimensions Time Tab...
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Google Now Shows Ads at Bottom of SERPs
Yesterday Google announced a new ad placement, with ads now being displayed at the bottom of SERPs. This additional ad spot comes along with a number of other updates Google has been making as it...
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Occupy Google Analytics? An Update on "(Not Provided)"
Two weeks ago, I blogged about Google’s announcement that it would stop providing keyword referral information for a portion of organic searches. At the time, people were kicking around numbers between...
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