The paid search landscape is fraught with risks and opportunities. But how do you know which risks to address first? Simply digging your way through the mass of PPC data available can be a huge chore.
More importantly though, how can you pinpoint and take advantage of the opportunities offering the greatest rewards when the competition is stiff and constantly changing?
We talk a great deal here at WordStream about paid search best practices – it's critically important that you get those ducks in a row if you want to see any success in PPC. Beyond the basics, though, you need a comprehensive and holistic strategy to not only keep up with the competition, but leave them in the dust.
Next Tuesday, October 21, Michael Stricker from SEMrush and I are hosting an exclusive webinar to help you do just that. You're not going to want to miss our 4 Steps to Outsmart the PPC Competition: Analyze, Assess, Apply, Adjust.
We're going to take a deep dive into four key strategies for leading your industry in PPC. You're going to learn how to analyze your competitors' performance to uncover everything they don't want you to know about them – and use it to further your own campaigns! (Bwahahaha!)
You'll learn the most effective ways to assess and optimize your campaign performance, and we're also going to show you little-known tips and tricks for adjusting to the trends and changes shaping your market.
Stricker is the U.S. Marketing Director of SEMrush and has decades of industry experience, having consulted on literally hundreds of digital marketing campaigns. I'm excited to present this webinar alongside him, on behalf of WordStream.
Join us October 21 at 1:00 pm Eastern for 4 Steps to Outsmart the PPC Competition: Analyze, Assess, Apply, Adjust.Register today and mark your calendar– you don't want to miss out on the exclusive special offers we're sharing with participants at the end!