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International Women's Day & The Worst Google Doodles of All Time
Yesterday was International Women’s Day. Yay women! And before you get all uppity about why there isn’t an international men’s day, there is:That’s not what I want to focus on today. I want to focus on...
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Google AdWords Automated Rules: How to Manage Automated Rules in AdWords
This is the third post in a series on getting the most out of the Google AdWords left nav. We’ve done several similar posts in recent months designed to help advertisers better understand all of the...
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Online Local Advertising
Social buttons: Add social buttons (Google +1, Twitter, LinkedIn, Facebook) at the top of the content. Online Local AdvertisingOnline local advertising can provide tremendous benefits for small...
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PPC Genius Interviews: Get the best PPC Genius Advice
Social buttons: Add social buttons (Google +1, Twitter, LinkedIn, Facebook) at the top of the content. In need of an PPC Genius? Get free PPC Genius tips and tricks from our Google AdWords PPC Genius...
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3 Invisible AdWords Opportunities with Perry Marshall
WordStream is partnering with renowned Google advertising expert and author of The Ultimate Guide to Google AdWords, Perry Marshall, to bring you a new webinar, Three Invisible Opportunities in Your...
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Bid Management Software: Optimize Your PPC Keyword Bids in Under 20 Minutes a...
Today I’m thrilled to announce the availability of what I believe to be the world’s most powerful and easy-to-use bid management software.Keyword bid management isn’t a new issue for search marketers,...
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Text Ads
Social buttons: Add social buttons (Google +1, Twitter, LinkedIn, Facebook) at the top of the content. Text Ads serve as the key communication between the advertiser and the potential consumer in pay...
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Bid Managment Tools - The Industry Leading PPC Bid Management Tool
Social buttons: Add social buttons (Google +1, Twitter, LinkedIn, Facebook) at the top of the content. PPC Bid Management Tools are an integral part of the AdWords process. Having a rich relevant...
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PPC Bid Management Guide: The Best Bidding Tips from 18 PPC Experts
PPC bid management is one of the more complicated areas of PPC marketing, so many advertisers choose to automate using either the automated bidding option in Google AdWords or a third-party bid...
View ArticleGot Skills? WordStream Is Hiring! Open Positions in Sales, Support, & Paid...
WordStream has had a big year, posting record-breaking results month over month. It's an exciting time, we're growing fast and we need to add some new manpower (and womanpower) to the team! We're...
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SEO vs. Inbound Marketing: Battle of the Brands
For a while now, there’s been chatter about whether “inbound marketing” should replace the term “SEO.” The conversation came to a head this week (if heads are something that conversations can come to)...
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Google AdWords Custom Alerts: How to Use Custom Alerts in AdWords
This is the fourth and final post in a series on getting the most out of the Google AdWords left nav. The first post in this series focused on the Google AdWords shared library, the second post walked...
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5 Lessons from A/B Tests: Improving AdWords CTR with Smarter Copy
We’ve been running guest posts by Ryan Healy, a copywriter for BoostCTR, for quite a while now. Each post focuses on a single A/B test and analyzes the strengths of the winning ad (that is, the ad with...
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The Dangers of SEO Keyword Stuffing
Keyword stuffing, or the practice of shoving as many keywords onto a page as physical possible, has long been the bane of SEO white hats everywhere.There was a time when the method of stuffing worked...
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Spending Too Much Time on AdWords? Here Are 3 Ways to Be More Efficient
Recently we’ve published a series of posts designed to help you save time and money on Google AdWords management, including:Google AdWords Quick WinsGoogle AdWords Quick Wins Volume 2The Overworked...
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Over-Optimization: Oops! Have You SEO'ed Your Site to Death?
Is your SEO over the top, Vegas-style?At South By Southwest (SXSW) last week, Matt Cutts was quoted as saying that Google is rolling out a new algorithm change that will penalize sites for...
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Guide to the Google AdWords Tools & Analysis Tab (Coming Soon)
Over the last few months we’ve created a series of in-depth guides designed to help AdWords advertisers better understand a lot of the different features and functionality available to them within...
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3 Ways to Use Google Search Suggestions
Search suggestions: They’re sort of like that annoying friend who’s always trying to guess what you’re going to say before you’re done saying it. I often think, “Nope, Google, that’s not where I was...
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Google AdWords Change History Tool: How to View & Report on AdWords Changes
This is the first post in a series that focuses on using the various tools located within the Google AdWords tools and analysis tab. Today we’ll talk about the change history tool, what it’s for and...
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Google Play: Google's Answer to iTunes
Chances are you’ve seen this new addition to Google’s black bar and wondered, what is this new Google Play?Ready, Set, Google Plays BallIn a nutshell, Google Play is the rebranded Android Market.Those...
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