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What's a Good Conversion Rate on Google AdWords? Average Conversion Rates by...
Marketers are always looking for benchmarks and averages so they’ll have some idea of what to shoot for when conducting and measuring their marketing campaigns. When it comes to Google AdWords, some...
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Happy Halloween! 10 Scary Stories from WordStream
In honor of the spookiest holiday, I thought it would be fun to forget about marketing for a day and tell some scary stories instead. So I asked a bunch of WordStreamer’s:What’s the most terrifying...
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WordStream's Best of the Month: October's Top 10
Good morning, faithful readers! Did you celebrate Halloween? WordStream sure did! And I just know Larry was working on this costume for MONTHS:I’m just sorry I wasn’t there to see the dance!Before...
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How Many Ads Does Google Serve in a Day?
Ad Impression DefinitionWhat's an ad impression? For those who need a quick refresher, impressions are the number of times an ad appears on a web page. Therefore, your AdWords ads will always have more...
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Who Will Win the Election Tomorrow? Obama by a Landslide*!
*If online engagement metrics are any indication!Election Day 2012 is tomorrow – will President Barack Obama get another four years? Or will Republican challenger Mitt Romney take the win?Political...
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New Google SERP Changes Make Ads More Prominent than Ever, Cannibalize...
Google has released a refresh of their Search Engine Results Pages (SERP), shifting the search toolbar from the left side to the top of the screen. The top navigation bar (including the new search...
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How to Find Long-Tail Keywords: 9 Ways to Discover Long-Tail Terms
Let this long-tailed tit be your guide! (Via BinaryApe)We’ve been banging the drum about long-tail keywords for a long (ahem) time. Recently, I explained why it’s so hard to rank for competitive...
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The Best Tweets of All Time: Our List of the Most Important, Record-Breaking...
The social media site Twitter, in only a few short years, has managed to forever change the way generations of people communicate. Whether sharing breaking news, announcing political victories, or...
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The AdWords Performance Grader, Now with Industry Benchmark Data! Find Out...
Today I’m happy to share the news that we’ve just pushed out a big enhancement to the AdWords Performance Grader, our free PPC audit tool. With the new release, every free report now includes industry...
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How to Rank for a Keyword in 10 Steps
The view from the top ain't badGot your sights on a keyword? Want to see your website on the elusive first page of Google for a given search term? Prepare yourself: Unless you’re Wikipedia or The New...
View ArticleImportant Update on WordStream's Infographic Research and AdWords Performance...
At WordStream, one of our core values is transparency, so we want to be clear with our readers and customers about some minor changes we are making to our site and our AdWords Performance Grader...
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Blog Management for Small Businesses: The Ultimate Guide
Thousands of business blogs are launched every day. Big companies, small companies, even kitchen table companies use business blogs to get in front of new prospects and hold fast to sales-ready leads...
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21 Ways to Get Ready for Small Business Saturday
It’s almost here—the holiday shopping season that so many businesses rely on to profitably round out the year. And once again, there’s a movement afoot to ensure that small businesses get their fair...
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WordStream & HubSpot Present 5 Ways to Leverage PPC this Holiday Season...
As a business owner or marketer, you need results FAST during the holidays. More than any other marketing channel, PPC is fast, scalable, and can get you the results you need!WHAT: 5 Ways to Leverage...
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Viral Marketing - How Psy Beat Justin Bieber - The Top Most Popular YouTube...
ul { padding-left: 0px; } Read the Full Story: Psy Defeats Bieber: Gangnam Style Takes Best in Show for Most Viral Video of All TimeRead the Press Release:: WordStream Declares Psy’s “Gangnam Style”...
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Psy Defeats Bieber: “Gangnam Style” Takes Best in Show for Most Viral Video...
Congratulations to Psy and his legendary k-pop sensation, “Gangnam Style,” which as of today, November 24, 2012, is the most viewed video of all time on YouTube, beating out the former reigning champ,...
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Clone of Google Ads and the War on Free Clicks
Read the Full Story: Google's War on Free Clicks - Think Nobody Clicks on Google Ads? Think Again!Read the Press Release - Google Q2 2012 Earnings Preview (GOOG): Study Reveals Clicks on Google's Paid...
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Clone of Viral Marketing - How Psy Beat Justin Bieber - The Top Most Popular...
ul { padding-left: 0px; } Read the Full Story: Psy Defeats Bieber: Gangnam Style Takes Best in Show for Most Viral Video of All TimeRead the Press Release:: WordStream Declares Psy’s “Gangnam Style”...
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Clone of Clone of Viral Marketing - How Psy Beat Justin Bieber - The Top Most...
ul { padding-left: 0px; } Read the Full Story: Psy Defeats Bieber: Gangnam Style Takes Best in Show for Most Viral Video of All TimeRead the Press Release:: WordStream Declares Psy’s “Gangnam Style”...
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YouTube Advertising: How to Advertise in YouTube Videos
YouTube’s growing prominence in popular culture has shown that it can serve as much more than just a way to share adorable kitten videos – it has become a highly effective venue for accessing massive...
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