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3 Tips to Get More Free Traffic from Google Ad Grants
It's no secret that accounts using Google Ad Grants for Nonprofits have their limitations. And while it may be easy to complain about the lack of features for a Google Ad Grants account, you can work...
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9 Ways to Level Up Your Facebook Video Marketing
Marketing with videos on Facebook can be a great way to get your message in front of your target audience while using a more dynamic ad creative. Most people want more video.The only problem? Video...
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12 Ways to Effectively Promote a New Product or Service
Coming up with a new product or service is a lot of work, which unfortunately does not stop once it’s ready—launching and promoting it is the other half of the equation. You could be offering the best...
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Our Top 10 Social Media Engagement Hacks for 2020
Social media moves dizzyingly fast, but some fundamental concepts stay the same—like the importance of organic engagement and connecting with your audience. In this article, I've rounded up 10 ideas...
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How to Sell on Etsy: Your All-in-One Guide to Getting Started
If you are the proud owner of a new cloth mask, maybe you bought that mask from a seller on Etsy. And you’re in good company; I bought mine on Etsy, too! And maybe when you were scrolling through an...
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10 Examples of Interactive Content Marketing Done Right
Quizzes from media company BuzzFeed are perhaps the best-known examples of interactive content, which Alex Membrillo, CEO of Cardinal SEO Company, said allows user to select their own path to receive...
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6 Webinar Marketing Tips We Swear By
Webinars are a great way to inform and engage your audience. Not only will you be able to generate new leads, but you will also be given a platform to build upon established relationships. According to...
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9 Ways to Engage Your Customers With Instagram Story Highlights
Instagram is one way people, businesses, and organizations connect and engage, whether it’s by posting pictures, shoppable tags, live videos, or IGTV. And Instagram continues to come up with new ways...
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How to Create a Killer Coming Soon Landing Page (With Examples!)
The sign of a good marketer is not wasting any digital real estate. From your homepage to your 404 page, every part of your website should be doing something to help engage your customer.The same rule...
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Our Go-To Social Media Video Marketing Cheat Sheet
Creating video content may be more time consuming than static imagery, but when it comes to your social media advertising, the benefits are worth it. After all, wouldn’t we all want to boost awareness,...
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6 Facebook Ecommerce Tips to Boost Sales
Facebook is a great place to sell products, especially if you’re a small business. It has massive reach, strong targeting options, and lots of tools to help you make sure you’re succeeding. But it’s...
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9 Data-Backed Reasons to be Advertising on TikTok (and Not Just to Zillenials)
As a Zillenial, I was super against downloading TikTok because I didn’t want to fall into the category of being a stereotypical GenZer. However, after my housemate taught me how to Renegade and then...
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How to Optimize Network & Placement Targeting for YouTube Ads
Placement targeting for your YouTube ads can be one of the most precise targeting options in Google Ads. Note that I said “can be.” That's because if you are not fully aware of how placement targeting...
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10+ Free Ways to Get on the First Page of Google
For those in the business of trying to drive organic traffic, Google is the all-powerful. It crawls the web, determining which pages are the most useful and relevant for its users for virtually any...
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The 12 Best Webinar Platforms to Increase Revenue in 2020
Webinars are an effective and important part of any B2B business’ marketing strategy: Approximately 20-40% of attendees are qualified leads and 2-5% will likely convert. But effectivewebinars can take...
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100+ Creative Hashtags for Every Day of the Week
You may already know that social media marketing is effective, but if you’re not using hashtags in your social media posts, you likely haven’t experienced just how effective social media can be....
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4 Killer Google Ads Optimizations to Stretch Your Budget Further
Let’s get straight to the facts. As both marketing and COVID-19 trends collide, PPC is becoming more important than ever in most companies' marketing strategies, while at the same time most marketing...
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14 Inspiring SMB Instagram Accounts to Follow Right Now
With the onset of the pandemic, small businesses have been severely impacted across the globe. Shelter-in-place policies have put many at risk of permanently closing their doors, if they haven’t...
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The 10 Best Marketing Strategies to Reach College Students
One of the best purchases I ever made was signing up for Spotify Premium in college. I even remember when it happened, in March 2014. I had just signed a job offer for after graduation and Spotify...
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Why LSI Keywords are Crucial to SEO and Content Marketing
Gone are the days when marketers were obsessed over a single keyword in an effort to get good rankings. Today, the key to crafting amazing content is context. And for good reason: over 15% of Google’s...
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